My Professional Service Standards For Clients Selling Their Home
Client-Agent Relationships At the beginning of my client relationship, I will explain my client-agent obligations, noting that my client is my employer and pays my fee.
Structuring the Offer I will advise my clients on the most advantageous way to offer their home for sale, reflecting varying terms and conditions of sale. I will provide an up to date Comparative Market Analysis reflecting the most current market conditions.
Maximum Market Exposure My client’s home shall be fully exposed to the largest number of potential buyers possible. Normal marketing channels shall include all personnel in my office and cooperating offices, regional and national brokerages through internet driven marketing.
Preparing the Home I will advise my clients on how to prepare their home to show it in the most positive manner. I will express my professional , honest opinion in condition and presentation of the home in order to get the property sold in the shortest amount of time and for the highest price.
Appointments and Negotiations I will ensure that all negotiations by interested parties and other agents are coordinated through me.
Information of Market Activity I shall advise my clients on a regular basis on buyer activity and interest, local market conditions and other factors that may affect the sale of their property. I will provided an updated Comparative Market Analysis, if warranted by increased or decreased market activity.
Qualified Listings I recognize that only a “qualified listing” provides my clients with the basis for the most comprehensive and effective marketing plan possible. This can be defined as a home listed with the following:
- Complete and accurate details
- Well-motivated clients
- Competitive price by a market analysis
- Competitive structure
- A term sufficient to market the home
Overpriced Homes I will advise my clients that I cannot properly represent nor professionally service listings that are overpriced, as I must be able to substantiate and defend my clients “BEST PRICE.”
Communication I will establish consistent communication with my clients, either in person, on the phone or via email and commit all understanding to writing. I will advise on prospective buyer reaction and the merits of all offers.
Special Relocation Assistance I will provide my clients with special relocation assistance if moving out of the area. This shall include vital community facts on the area into which they are moving and setting up a competent service-oriented real estate agent in the area.
My Commitment It is not only my business philosophy but also my commitment to provide my client with exemplary personalized service beyond your expectations in addition to sound real estate advice.