Answer 1: “The budget for marketing a property is very dependent on several different factors. The first would be the type of market the property is being listed in. For example, a seller’s market, like the one we’re experiencing now, doesn’t need as much of a marketing budget as it would in a buyers market, because the strength of the interest is already there.
The other major factor in determining a marketing budget would be the amount of urgency to sell the property. Obviously, the higher the urgency the higher the budget. …”
Answer 2: “Approx. minimum of 10% of half of total commission…..$300,000.00 @ 5% total commission = $15,000.00 divided by 2 = $7,500.00…10% = $750.00, could be as high as 20% = 1,500.00, or more.
Each and every property is unique and its marketing budget wary accordingly.”